|Plain Vanilla or Exotic Chocolate?|
Wednesday, December 26, 2012
Plain Vanilla or Exotic Chocolate
Flamboyant flavors are vigorously vended…
Dean: You have vanilla?
Mr Bishop: Ice cream? Sure, we’ve got plain vanilla. But can I interest you in something more exotic?
Dean: Chili chocolate?
Mr Bishop: Tame. Try a Bacon Dark, or a Cherry Rooibos Choco, a Smoke and Stout Dairy or a Black Salt Cacao.
Dean: Thanks. I’ll take plain vanilla.
(The Shakespeare Road Dairy, 2015)
Poor vanilla. Disparagingly named “plain” vanilla when set alongside “exotic” chocolate flavors.
This is really ironical. Vanilla comes from orchids. Vanilla is “orchidaceously” exotic. There are more than 20,000 species. But there are only three main cultivars of cacao trees. Out of such diversity, drastic reduction develops. From such a restricted resource, diversity is marketed. Marketers can make silk purses from sow’s ears.