Friday, July 6, 2012

Wearing a book



Evolution of Media
Wearing a book
Woodi: What drove our quest to develop media?
Marshall: Kings commissioned effigies, churches told stories, and now it’s business diverting us with entertainment and games. Ads are the cave art of the twentieth century.

Woodi: Where will it end?
Marshall: In the future. Art is anything you can get away with now. Maybe we will be wearing books soon. Think about it.
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Voice-over
Can’t but help notice we went from pictures through text and now we’re headed back to pictures. Or as McLuhan said it, “Only a fraction of the history of literacy has been typographic.” Perhaps my next book purchase will be a T-shirt.
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2 comments:

Anonymous said...

Whatever human being go through daily; Morning, afternoon, evening and night are art. circumstance, inter-discipline and ads are art. Knowing how to appreciate, then we know what the beauty is.

Barry Natusch said...

Are you suggesting the model is a parallel for individual lives?

We start the day with a rigid rule like breakfast.
By afternoon we are religiously following a routine.
In the evening we indulge in commercial entertainment.

A day that echoes the evolution of culture?